Pioneering Sustainability - Molton Brown's commitments to the planet

Posted by Michele Higginson on

At Molton Brown, they have proud roots in consciously caring for the world around us. Molton Brown believes that luxury and sustainability go hand-in-hand; we’re devoted to doing good while making you feel good.

Cruelty free since 1971

Pioneers in sustainability, we’ve never tested on animals, remaining entirely cruelty free. Molton Brown are proud to be Leaping Bunny approved since 2012. The Leaping Bunny is the globally recognisable gold standard for cruelty free cosmetics and household products, and demonstrates that a brand is genuinely committed to removing animal testing from its supply chain.

Made in England

We have been Made in England since 1971 and commit to this for the future; sustainably creating original sensorial experiences of the highest quality to empower your individuality. The majority of our products are formulated and manufactured in our own facility in Elsenham. We are proud to control all of our own sourcing, carbon emissions and waste, allowing us to put into place ambitious actions to preserve the environment. Moreover, since 2016, 100% of the electricity in our facility comes from renewable sources.

Reducing our ‘plastic footprint’

Later in 2020, all of our Bath and Body, and Hand collection, will start to be produced in our signature Boston Round bottles with 50% recycled PET. We are piloting our ‘Return. Recycle. Reward.’ scheme in six of our stores to create a circular economy and maximise our own plastic recycling. Additionally, we are working with our hotel partners to reduce single-use plastic, replacing them with dispensers.

Proudly 100% vegetarian

We were one of the first in the UK to never test on animals – a ground-breaking concept in the 1970s – plus, we’re proudly 100% vegetarian. We are currently reformulating a very small number of our products (Milk Musk Eau de Toilette, Bath & Shower Gel and Body Lotion, Oudh Accord & Gold Scented Candles, Vitamin Lipsaver and a select few of our hotel-exclusive amenities) and our entire collection will be 100% vegan* by 2022.


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